Beat the Heat: Choosing Paint & Finishes That Stay Cool in Summer

Why Summer Heat Affects Your Paint

Wisconsin summers aren’t just hot—they’re humid. That combination can be tough on exterior and interior paint alike. Sunlight fades colors, moisture causes bubbling or peeling, and darker shades can even make your home hotter by absorbing more heat. Choosing the right type of paint and finish is about more than looks—it’s about protecting your home and comfort.



Smart Paint Choices for Summer Durability

Not all paints are created equal, and the products you choose can make a big difference in how your home holds up to the elements:

• UV-Resistant Exterior Paints – These paints are specially formulated to resist fading and chalking from direct sunlight.
• Moisture-Resistant Coatings – Great for trim, siding, and decks, these help protect against blistering and mildew in humid conditions.
• Lighter Colors – Choosing lighter shades can reflect sunlight instead of absorbing it, reducing indoor heat and keeping exteriors cooler.

The Right Finish for the Right Space

Paint finish matters just as much as color and formula:

• Flat/Matte Finishes – Excellent for hiding imperfections on shaded exterior walls but less resistant to moisture.
• Satin or Eggshell Finishes – A good balance of durability and appearance, ideal for exteriors exposed to sun and rain.
• Semi-Gloss or Gloss Finishes – Perfect for trim and doors, where extra durability and easy cleaning are needed.

Interior Paint and Comfort

Don’t forget the inside of your home. Choosing the right paint indoors can help fight humidity and make cleaning easier during a busy summer season:

• Kitchen & Bath Paints – Designed to resist mildew and stand up to moisture.
• Low-VOC Options – Ideal for families who keep the windows closed against outdoor heat and want healthier indoor air quality.

Why Work with Thrift Painting

At Thrift Painting, we know how Wisconsin weather affects homes. Our team helps you choose paints and finishes designed to stand up to hot, humid summers while giving your home lasting beauty. Whether it’s a full exterior repaint, deck refinishing, or an interior update, we use professional-grade products and expert techniques to ensure your investment looks great season after season.

Stay Cool, Stay Protected

Don’t let the summer sun do damage to your home. The right paint choices now will keep your property looking sharp and help it withstand everything from scorching heat to sudden thunderstorms.

Contact Thrift Painting today to schedule your free estimate and find out which paints and finishes are best for your Madison home this summer.